Working with Lightcube has been advantageous to me in more ways than one. One it added more perspective to my profession of being a brand strategist but more importantly,it instilled in me an awareness to understand institutions,systems and organizations that make up our reality(something that we almost take for granted otherwise).
In the projects that i have worked with Lightcube,i've found that they have the courage to take up bold, meaningful initiatives that get to the root of the cause as opposed to shiny distractions that just skim the surface.
The only downside is they may be late for their meetings. So make sure to carry the paper or a book with you.